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E-Commerce Manager

City of Commerce, CA

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Global organization who creates winning products and brands is seeking a passionate and professional e-Commerce Manager to be a key driver of eCommerce to build and execute marketing campaigns, programs and initiatives. Will have responsibility for creating B2C and B2B e-Commerce solutions in order to meet organizational goals and objectives, particularly to support business growth strategies and joint venture partnerships. 

  • Ensure quality of service and delivery of all integrated campaigns across all channels including web builds, SEO, PPC, social channels, etc.
  • Define and document use cases and functional requirements to fix customer pain points and enhance user experience.
  • Ensure the proper level of communication within and between the technical delivery team and business functions to collaboratively develop web features, identify and resolve defects.
  • Work closely with the creative team on UI and UX needs.
  • Interpret and summarize online traffic and online metrics.
  • Establish a product categorization plan and create cross-selling or complementary sales opportunities.
  • Categorize promotion products, new arrivals, top sellers, and associating cross-sell products.
  • Lead site optimization, including A/B and multivariate testing, online surveys on customer feedback, cart abandonment and other similar analysis.
  • Manage analytical tools to track success and improve ROI of digital marketing campaigns.
  • Serve as project manager for implementation and optimization of e-commerce projects.
  • Manage and grow the existing Amazon business.

Job Requirements

  • Degree or equivalent experience in Marketing, Communications, Advertising or Business
  • 5+ years of experience in online marketing/e-commerce
  • Ideal candidate should be highly analytical, detailed-oriented, well-organized and able to multi-task and juggle multiple work streams seamlessly
  • Digital, online advertising or apparel industry experience preferred
  • Track record of leadership, tenacity and an entrepreneurial spirit
  • Amazon knowledge
  • Helpful: bilingual Spanish
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