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Associate Digital Content Manager - West Hills, CA

Canoga Park, CA

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Description

Associate Digital Content Manager - 

• Manage and maintain consumer-facing content on the company e-commerce web site

• Create and publish merchandising assets, product pages, and additional e-commerce and content marketing initiatives

• Coordinate new product detail content + optimize existing product detail content across NatureMade.com

• Work with cross-functional teams (including Brand Marketing, Digital, Creative Services, Web Development) to align on content programming across company's digital consumer engagement platforms

• Collaborate with other functional groups within the company and with outside partners to implement new content marketing and e-commerce initiatives

• Plan, develop and execute SEO strategy for company

• Identify and regularly report on SEO and digital content KPIs 

• Stay up to date with the latest SEO and digital marketing trends and best practices

• Additional related duties as required Requirements •

B.A. or B.S. degree • 4-5 years of experience in e-commerce technology operations as a digital content Specialist or Manager • Deep knowledge of SEO best practices and implementation • In-depth experience with online content management systems • Exhibits a high degree of ownership and accountability with the ability to work independently • Strong communication and project management skills • Familiarity with the Health & Wellness and/or VMS spaces a plus

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